Ever Pure Purple brass toning purple shampoo and conditioner with hibiscus and purple dye neutralizes brassy yellow to orange tones while keeping your hair hydrated. The formula is designed to work on all blonde, bleached, highlighted brunettes and silver hair. 100% Sulfate Free, Paraben Free, No harsh Salts and vegan No Animal derived ingredients or by-products. Formula not tested on animals.
Toning Purple Shampoo and Conditioner: This Toning Purple Shampoo and Conditioner with hibiscus and purple dye helps hydrate and neutralize brassy yellow and orange tones in in blonde hair, bleached hair, highlighted brown hair and silver hair
Neutralizes Brassy Tones: Color-treated hair requires special care, and this formula is especially gentle, keeping color pure for up to 4 weeks with no weigh down and featuring the delicate scent of hibiscus
Sulfate Free Hair Care: Experience a rich, creamy formula and a fresh aromatic fragrance that blooms. Gentle on color and 100% free of sulfates, paraben, gluten, dyes, and formulated with vegan ingredients
The Ever Collection: You can have a sulfate-free, salon quality hair care routine that’s tailor made for your specific hair care needs and concerns, including for dry, damaged, frizzy, thin or color treated hair
L’Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products & unique expertise from beauty experts in makeup, skin care, hair care, styling & hair color